As the top website designing company in India, we provide custom website design services at highly competitive rates. With our outstanding services we guarantee world-class website designs to our clients that are attractive, engaging, and converts customers, hence propelling their businesses to new heights.
In today’s digital world, having a robust and intuitive website serves as the initial impression for potential customers, and is often the first step in the sales funnel. Companies need to make sure that their website design is visually appealing, engaging, informative, and offers an outstanding customer experience. Therefore, selecting the right website design agency can be crucial for your business.
Our excellent website designing services cover everything from ideation to strategy to execution. Using cutting-edge web technologies, our certified designing experts deliver powerful, functional and interactive UI, enabling businesses of all sizes to scale their operations. At TIS, we aim to design websites that are not only visually stunning but also offer a pleasing navigation experience and advanced features, ensuring an excellent user interaction.
As the top website design company in India, we recognize the importance of understanding the target audience, as it aids in developing a high-end global website design that aligns with the preferences of the potential customers. Therefore, building a custom website design starts with a series of activities, such as surveys and interviews, to gain a comprehensive understanding of your target audience’s tastes and preferences.
Once we have understood your potential customers, we devise tactics to captivate and retain the target audience through valuable content, stunning graphics, and user-friendly features. Leading web design companies in India develop and implement client-centric web design strategies to deliver top-notch custom website design services. Furthermore, by integrating the latest technologies and design trends, we ensure that your website design stays ahead of the curve and stands out from the competition.
The third step in the process of designing a robust website is requirement analysis. After formulating an impactful strategy our proficient custom web design and development team identifies the necessary technical requirements to deliver the best website design services in India. This stage also involves creating the sitemap and wireframe to establish the website’s structure and layout. Our premier designs have propelled us to be recognized as one of the best web design companies in India.
We deliver the top web design services, aiding our clients in attracting, retaining, and converting visitors. Our unparalleled ability to create exceptional web designs has earned us the recognition of being among the best website designing agencies. Our commitment to providing exceptional web design services and dedication to exceed the client’s expectations has made us a trusted partner for businesses looking to achieve success online.
The content that you have on your website plays an important role in conveying your message to your audience. Crafting a world-class custom website design requires top-notch copywriting skills. Our skilled content writers produce engaging and valuable content to complement our outstanding designs, keeping your target audience hooked. This fusion of exceptional web design and compelling content ensures that your website effectively communicates your brand’s message and captivates your audience.
Our custom website design services ensure that we conduct impeccable and comprehensive quality assurance checks and meet your desired outcomes. However, our association with you does not conclude there. We also provide training on the best practices for handling and managing your website, followed by the website launch. Our continuous support and maintenance services post-launch ensure that your website remains up-to-date, secure, and generates optimal performance to enhance your online presence and drive business growth.
As a leading web design agency, we aim at delivering visually stunning, bespoke and highly responsive websites. Our approach is aimed towards understanding the subtleties of your brand, ensuring that every campaign we undertake results in a sustainable and measurable outcome. With comprehensive and unparalleled expertise in the field of web design, we help businesses both big and small stay high on the growth curve.
Don’t settle for ordinary when you can have extraordinary! Partner with us to design a website that’s as unique as your business
We are a leading web design agency that offers bespoke website designs compatible with a number of CMS platforms like Magento, Shopify, WordPress, Wix and Squarespace.
As one of the leading website design agencies, we take pride in having served over a 1000 clients across industries. Here’s some of our work that we are thrilled to share –
As one of the top web design companies in India, we believe in creating customized websites tailored to your business needs. Our expert web designers offer user-engaging and responsive design services for corporate websites, start-up websites, e-commerce portals, mobile apps, etc. and help you optimize your website for maximum impact.
In the ever-evolving digital scape, choosing the best website designing agency for your business can be a daunting task. Our team of expert web design consultants work tirelessly towards boosting your website’s engagement. We create top website designs that are aimed at increasing your website’s reach, and exposing it to the right group of users. Furthermore, we ensure that standard web design guidelines are being followed by our team of certified design consultants throughout the project which helps in increasing the brand recall value.
At TIS, we ensure that our consultants collaborate with you at every stage of decision making to identify opportunities for improvement, streamline processes, and develop strategies that align with your overall business objectives. With TIS web design consultancy services, you can confidently begin your digital transformation journey and unlock your website’s full potential.
In today’s world, a company’s website is its identity. It generally imparts the first impression of a brand’s ideology and the products/services it aims to offer. Therefore, it is very crucial that as a growing business you invest in a professional website design that not only looks good but also offers a great user experience.
TIS offers custom web design services with a tailored approach, allowing for greater flexibility and control over the website’s features and functionality. This ensures that your website is highly personalized and caters to the specific requirements of your business.
Being the pioneers in the field of website design, we offer services which are designed specifically for your business needs. Our expert designers use state of the art tools and technologies to create unique and appealing web designs that represent your company and brand. Whether you are a startup or a large scale enterprise, we always offer custom web design services that put you a notch above your competitors.
Begin today with TIS – the best web design agency in India, offering bespoke, unique and creative solutions to your web design needs.
At TIS, our designers use a variety of contemporary technologies to deliver the best customised web designs. Here’s a look at all the tools, frameworks, and libraries that we use to build those power packed websites –
Still wondering how our team can transform your digital presence?
There are many responsive website design agencies in India and it can be tough to pick the right one. Here are some questions you need to ask yourself first -– What is the custom design services capability of the company? How much experience does the company have and the kind of websites they have designed during the last few months?– Are there any client testimonials/case studies available for the delivered web design services?-What is your budget? Custom website design services can vary largely depending on your budget restrictions, so it’s important to know how much you are willing to spend.-What are your goals for your website design? Do you need a simple site or something more complex? Knowing what you want will help you narrow down your choices.-What is your timeline? When do you need your website up and running? While minimum TAT is beneficial, it may not be an important parameter to judge a company for its services. World-Class Website Design takes a good amount of time in research, wireframes, design elements, and web design.-What kind of support do you need? Once your site is up and running, will you need help maintaining it or making changes? Make sure the web design and development partner you choose offers the level of support you need.
TIS is the best website design agency in India with over 15 years of experience in the industry and has delivered more than 1500 projects globally. We have a team of skilled, certified, and experienced web designers who can create a stunning website for your business. Our website design agency offers a wide range of responsive design services that can help you get the most out of your online presence.Here are a few reasons why you should choose TIS for website design services:- We have a team of skilled, experienced, and certified designers who can create a stunning website for your business. - We offer a wide range of responsive web design services that can help you get the most out of your online presence. - We use the latest technologies and trends to create websites that are both user-friendly and visually appealing. - Our team of experienced and skilled designers can create a professional and visually appealing corporate website design for your business. - We can also help you optimise your website for search engines so that potential customers can easily find you online. - Our team can also provide ongoing maintenance and support for your website so that you can focus on running your business - We offer competitive pricing for our website design services.If you are looking for the best website designing company for your upcoming project, TIS is just the right choice. Contact us today to discuss your project requirements.
TIS is the best website design agency in India, delivering remarkable and sophisticated web design solutions. The TAT for designing your website varies based on the specific requirements of your business. We take pride in having completed more than 1500 projects worldwide quickly and efficiently. To get a more accurate estimate and discuss your project in detail, we recommend reaching out to us at info@tisindia.comOur team of web designers are experts at creating a custom corporate website design / best eCommerce website design / web application design for your business in a matter of weeks.
No, there are no hidden charges when availing of our custom website design services. We believe in being transparent with our pricing and our clients can be rest assured that they will not be surprised with any additional fees.
Yes! Absolutely. All our website designs are crafted keeping in mind the best SEO practices. We make sure to integrate elements like SEO optimisation, mobile friendliness and custom meta tags into our designs. For more details you can contact TIS web design team.
TIS offers a wide range of custom website design services that cater to the needs of businesses of all sizes. We have a team of experienced, certified, and skilled designers who can create custom-made websites as per your business requirements. Whether you need a simple website for your small business or a complex e-commerce website, our web design company can provide you with the perfect solution.Here are some of the website design services offered by us:- Custom Website Design: We create unique and custom-made websites tailored to your needs.Our websites are mobile responsive and can be accessed from all types of devices including laptops, smartphones, and tablets.- Best eCommerce Website Design: If you are looking to sell products or services online, we can design and develop an e-commerce website for you.- Corporate Website Design: We also offer corporate web design services that help businesses in creating a professional online presence.- Web Portal Development: We offer web portal development services that help businesses in creating an online platform for their employees, customers, or partners.
The web design process typically involves the following steps:- Understanding the client’s requirements - Planning the overall structure of the website - Designing the individual web pages - Adding content to the website - Testing the functionality of the website - Launching the website
We generally offer 1 month of after sales support, where we assist on website management and rectify any bugs in the website. For more details you can contact our team at info@tisindia.com
Being the best website designing agency, we sign strict non-disclosure agreements (NDAs) with all of our clients. This is to ensure that any confidential information shared between us remains protected.
Yes! Absolutely. Infact all in fact, all of our web design services are responsive. This means that your website will look great and work well on any type of device, from a desktop computer to a mobile phone
TIS has been providing the best custom website design services for over 15 years. We are one of the best website designing companies with a team of certified, experienced, and skilled designers who can create a beautiful and user-friendly website for your business.
At TIS, we believe in a feedback system, so if at any time you are not satisfied with the website design option shared by us, we share a new design with you based on your feedback.
Yes, along with creating new websites, we also re-design existing websites. We adhere to latest industry and web standards along with device compatibility while doing so. We also offer enhanced functionality and features as per the feasibility and requirement.
Yes, we design pristine and highly scalable E-commerce websites for all kinds of businesses. Whether you are a small online store or a large scale retailer, we offer unique design solutions customised to your requirements.
Absolutely! We take a holistic approach in website design by offering content outline and editing services. We understand your brand ideology and help you determine the size and number of pages, the sections on each page, length of content on each page, and how the content should be laid out.We ensure that each section of content is compelling, simple to understand, and motivates the user to take action.
That completely depends on the type of CMS platform chosen for your website. Nonetheless, we provide training sessions after the completion of the website, to familiarise you with the uploading process and the functionality of the website. For a more detailed understanding of your specific requirements, we recommend reaching out to our dedicated sales team.
Yes. After completion of your website, we will provide you with training sessions to familiarise you with the website's design and functions. If required, we may also provide a downloadable video tutorial for future reference.
Yes, we have a dedicated team that works in different time zones. This way, our website designing company can provide 24*7 support to our clients
As the best website design agency in India, we have worked with more than 1000 clients across different industries. We take pride in having completed 1500+ projects for our clients ranging from startups and small businesses to large enterprises.We have a strong portfolio of highly gratified clients hailing from different sectors like healthcare, B2B, industrial, retail, tech, financial, legal and more.
We work with a number of popular platforms like WordPress, Magento, Shopify etc. All our website design services are unique, custom-made, responsive and highly scalable across all devices and platforms.For a detailed discussion about your requirements and queries, we suggest that you reach out to our expert design team at info@tisindia.com
Have you ever wondered what website design services can do for your business? If so, you are not alone. Many business owners wonder what website design entails and how it can benefit their company. Here’s all the information you need to make the right decision while choosing the best web design agency.
Web design is the process of creating a web and mobile app interface. It encompasses several different aspects, including web graphic design, interface design, user experience design, etc. The Web designers at the website design company typically focus on creating the visual aspect of websites, which can include layout, colours, typography, and images.
They may also be responsible for the user experience (UX) design, which encompasses how users interact with the website. They typically have a background in graphic design or user experience design, and they use their skills to create visually appealing and easy-to-use websites. Web designers may also be responsible for the user interface design of the website, which encompasses how users interact with the site.
Custom website design services can include a variety of things. It can be as simple as providing you with a static website and then allowing you to add whatever content you want to it.
More comprehensive website design services will provide you with a custom-designed website built on a standard or custom content management system that reflects your company’s branding and messaging. This type of design can include creating a unique logo, choosing the right colours and fonts, adding custom images or videos, etc.
In addition to the actual design of your website, the best website design services can also include creating custom functionality for your site. This might include adding contact forms, eCommerce features, or even social media integration. The more comprehensive the services, the more likely it is that you’ll get exactly what you need from your site.
It just depends on the specific project. Be sure to discuss all of your needs with our web design company to make sure they are included in the final product.
There are many reasons why partnering with the best website designing company is important. One reason is that a well-designed website can help a business to stand out from its competitors and make a long-lasting impact on the website visitor which could potentially lead to to attract new customers and clients, and to keep existing ones coming back. Website design can also be used to build trust and credibility with potential customers, and to improve the overall user experience of a site.
There are many different types of website designs, and the type that is right for your business will depend on your specific needs and goals. Some common types of website designs include corporate websites, eCommerce websites, portfolios, and personal blogs.
Corporate websites are typically used to promote and provide information about a company or organization. They may include an About Us section, product or service pages, and a company blog.
E-commerce websites are designed to sell products or services online. They typically include features such as a shopping cart, payment gateway, and product catalog.
Portfolio Websites are usually used by artists, photographers, or other creative professionals to showcase their work. A portfolio website may include an online gallery, CV, and biographical information.
Personal blogs are often used to share thoughts and experiences with friends and family. They may also be used to promote a business or product.
One of the first questions you need to answer is whether you need web design or web development services. So, what’s the difference?
Web design is all about the look and feel of your website. This includes everything from the layout and colors to the images and fonts used. A web designer will create a visually appealing website that reflects your brand and meets your specific needs.
Web development, on the other hand, focuses on the functionality of your website. This includes things like ensuring that your site is easy to use and navigate, as well as adding features like contact forms and e-commerce functionality. A web developer will take your designs and turn them into a fully functioning website.
So, which do you need? If you’re not sure, don’t worry – many website design agencies offer both services. And if you’re still not sure, they can contact us to figure it out.
Most businesses today have a website. In fact, having a website is now seen as essential for any business that wants to stay competitive. But just having a website is not enough. Your website needs to be designed well if you want it to be effective. A good web design can make the difference between a website that gets lost in the shuffle and one that really stands out and gets noticed.
If you are wondering whether or not investing in good web design is worth it, here are some things to consider:
-First impressions matter. When someone comes to your website, they form an opinion about your business within seconds. If your website is poorly designed, they may assume your business is, too.
-A well-designed website will be more user-friendly and easier to navigate. This means people are more likely to stay on your site and explore what you have to offer.
-Your website is often the first point of contact between you and potential customers. It should give them a positive impression of your brand that will encourage them to do business with you.
Investing in good website design services is an important part of growing your business. It can help you attract new customers and keep the ones you already have.
Responsive web design is an approach to web design that makes web pages render well on a variety of devices and screen sizes. It is one of the most popular web design trends, and there are a number of good reasons for its popularity.
One of the key benefits of responsive design is that it helps to improve the user experience. With responsive web design, users can access your website on any device, and the website will automatically adjust to fit the screen. This means that users don’t have to zoom in and out to read the content or navigate around the page.
Another benefit of responsive design is that it can help to improve your website’s search engine optimization (SEO). Google has stated that they prefer websites that are mobile-friendly, and responsive design can help you meet this requirement. Additionally, responsive design can help reduce your bounce rate, as users are less likely to leave your site if they can view it properly on their devices.
If you are considering a new website or redesign of the existing website, then responsive web design is definitely something you should consider. It offers a number of benefits that can improve both the user experience and your website.
CSS stands for Cascading Style Sheets. It is a stylesheet language used to describe the presentation of a document written in a markup language. A CSS rule-set consists of a selector and a declaration block.
The selector points to the HTML element you want to style. The declaration block contains one or more declarations separated by semicolons. Each declaration includes a CSS property name and a value, separated by a colon.
CSS is used to style all HTML tags, including the document’s body, headings, paragraphs, and other pieces of text. CSS can also be used to style the display of table elements, grid elements, and images.
Parallax web design is a type of web design where the background image moves at a different speed than the foreground image. This can create an illusion of depth and make the site more interesting to look at. Parallax websites can be used for everything from online stores to personal blogs.
A wireframe is a low-fidelity prototype of a website or app that is used to communicate the skeletal framework of the design. Wireframes are typically created using simple shapes and lines to represent the different elements on a page, such as the header, navigation, content area, and footer. The purpose of a wireframe is to provide a basic foundation for the design without getting bogged down in the details.
“Information architecture is the process of organizing and labeling website content in a way that makes it easy to find and use. It is a critical part of web design, yet it is often overlooked. A well-designed website should be easy to navigate, with clear and consistent labels for all of its content.
The first step in creating an effective information architecture is to understand the needs of your website’s users. What are they looking for? How will they want to find it? Once you have a good understanding of your users’ needs, you can begin designing your website’s structure.
There are many different ways to organize website content, but one common approach is to divide it into sections or categories. Each section can then be further divided into sub-sections or pages. This type of hierarchical structure makes it easy for users to find the content they’re looking for.
Another important aspect of information architecture is labeling. All of your website’s content should be clearly and consistently labeled. Labels should be descriptive and easy to understand. They should also be consistent across all pages of your website. This will help users quickly find the information they need, regardless of where they are on your site.
Creating an effective information architecture is essential for any website. It will help your users find the content they need, and make it easy for them to navigate your site.”
“Adaptive web design is an approach to web design that creates websites that are easy to use and look great on any device, from smartphones to desktop computers.
There are many benefits of adaptive web design, including:
Improved user experience: Users will have a better experience on your website if it is designed for their specific device.
Increased engagement: If users have a positive experience on your website, they are more likely to stay engaged with your content.
Higher conversion rates: A well-designed website that is easy to use can lead to higher conversion rates, whether you’re selling products or services, or collecting leads.
Better search engine optimization: Search engines favour websites that are mobile-friendly, so an adaptive website will help you rank higher in search results.”
Breadcrumbs are a type of navigational aid that helps users understand their current location within a website. They are typically displayed as a series of links, with the current page’s title being the last link in the series.
Breadcrumbs can be extremely helpful in orienting users, especially those who have arrived at a site through a search engine or other external link. They can also help to reduce the overall number of clicks that is necessary to navigate to a specific page.
When designing your website, you should consider whether breadcrumbs would be beneficial for your users. If so, there are a few different ways to implement them. One common method is to display breadcrumbs as a row of links above the main content area on each page. Another option is to include them as part of the site’s navigation menu.
If you decide to use breadcrumbs on your website, make sure to design them in a way that is consistent with the overall look and feel of your site. Also, be sure to test them out to ensure that they work properly and are easy to use.
As a business owner, you need to stay ahead of the curve and know the latest trends in order to get the best websites for yourself. Also, you need to choose only the best web design agencies having expertise in these trends. In this article, we will show you 10 top web design trends that you should be aware of.
Minimalism
Minimalism is a popular web design trend followed by many website designing companies and it involves keeping designs clean and simple. This trend is all about removing unnecessary elements from a design to create a clean and streamlined look. Minimalist designs are often easy to navigate and can help improve the user experience.
Brutalism
Brutalism is a style of web design that is characterized by its raw, unrefined look. This trend emerged in the early 2020s as a reaction against the polished, refined look of many popular website designs. Brutalist websites tend to be very minimalistic, with few elements on the page. They often make use of large, bold text and simple layouts.
This style of web design is often seen as controversial, as it can be seen as ugly or unfinished. However, many people appreciate the raw, honest look of brutalist websites. If you are looking to create a website that makes a bold statement, brutalism may be the right style for you. Just keep in mind that this style is not for everyone.
Ghost Buttons
Ghost buttons are a popular trend in web design often followed by the website designing companies. They are transparent buttons that have a slight outline. They are often used in navigation menus and on call-to-action (CTA) buttons.
Ghost buttons are popular because they are sleek and modern. They can also be used to create a subtle call-to-action that doesn’t distract from the rest of the design.
If you are considering using ghost buttons on your website, there are a few things to keep in mind. First, make sure the button is still visible and easy to click on. Second, use ghost buttons sparingly, as too many can make your website look cluttered.
Overall, ghost buttons are a trendy and modern way to add interactivity to your website. When used correctly, they can help guide users to your most important content.
Flat Design
One of the top web design trends is flat design. This type of design is characterized by clean lines, simple shapes, and a minimalistic approach. Flat design has become increasingly popular in recent years as users have become more accustomed to using mobile devices and apps that use this type of design.
Flat design can make websites and apps look more modern and sleeker. It can also make them easier to use and navigate. When done well, flat design can create a user interface that is both beautiful and user-friendly.
If you are looking to create a website or app that is both modern and easy to use, then the flat design is definitely something you should consider.
Skeuomorphism
Skeuomorphism is a design trend that involves making digital objects look like their real-world counterparts. This can involve adding realistic textures and 3D effects to elements like buttons and icons. Skeuomorphism can make a website or app more user-friendly by making it easier to understand how to use the interface.
However, some people feel that skeuomorphism is outdated and can make a website or app look dated. Flat design, which is the opposite of skeuomorphism, is becoming more popular as a result.
Parallax Scrolling
Parallax scrolling is a trend often followed by the web designing agencies where the background image moves at a different speed than the foreground image. This creates a 3D effect as the user scrolls down the page.
Parallax scrolling can be used to create an immersive experience for the user. It can also be used to add visual interest to a website.
Parallax scrolling is not without its drawbacks, however. One downside is that it can make a website appear cluttered if not used sparingly. Another downside is that it can make a website difficult to navigate if not used correctly.
Despite its drawbacks, parallax scrolling is a popular web design trend that can be used to create an immersive and visually interesting experience for the user.
Long Scrolling
One of the top trends followed by the best website design companies is long scrolling. This refers to websites that are designed so that users have to scroll down a long way to see all of the content. This can be a good way to keep users engaged, as they have to scroll through all of the content to see everything. It also allows you to include more content on a single page, which can be helpful for users who want to find specific information quickly.
Single Page Design
One of the web design trends followed by some of the website design companies is single-page design. This type of design is perfect for websites that don’t have a lot of content. It gives users a clean and simple experience.
Single-page design is also great for mobile devices. With more and more people using their phones to browse the web, it’s important to have a website that looks good on a small screen. Single page design is perfect for this.
If you’re thinking about redesigning your website or creating a new one, consider using a single-page design. It is a trend that is here to stay.
It is estimated that nearly 75% of all internet users judge the credibility of a website based on its design and interactions. This means that having a well-designed website is essential for any business that wants to succeed online. However, designing a website can be tricky, and there are a number of common mistakes that businesses make. Let us take a look at some of the top web design mistakes and how to avoid them.
Bad color combinations
One of the most common web design mistakes is using colors that clash. This can make your website look unprofessional and can be off-putting to potential customers. When choosing colors for your website, be sure to use a color palette tool to find complementary colors. You can also hire a professional web designer to help you choose an appropriate color scheme for your site.
Another common mistake is using too many fonts. Having too many fonts can make your website look cluttered and can be difficult to read. When choosing fonts for your website, stick to two or three different fonts at most. If you must use more than three fonts, be sure to use them sparingly and in different sizes so that they don’t overwhelm your visitors.
Too Confusing
Websites are often designed with too much going on. The home page may have several sliders, a video, and a ton of text and images. This can be overwhelming for visitors and make it hard for them to know what to do next.
Businesses should focus on delivering a clear message and making it easy for visitors to find the information they need. A simple design with clear navigation will help visitors understand your website and find the information they are looking for.
Issues with Font Size, Style, and Colour
Many businesses make the mistake of using fonts that are either too small or too difficult to read. This can make it hard for customers to find the information they need on your website. Additionally, using the wrong font style or colour can make your website look unprofessional. Be sure to choose fonts that are easy to read and appropriate for your business.
Auto-playing videos
Websites are increasingly using videos as a way to engage visitors and capture their attention. However, some website designs include auto-playing videos that can be intrusive and annoying. If a visitor doesn’t want to watch a video, they shouldn’t be forced to do so. Allow visitors to choose whether or not they want to watch a video on your site.
Slow loading speed
Slow loading speed is one of the most common web design mistakes that businesses make. A slow website can discourage visitors from returning, and it can also harm your search engine ranking. There are a number of ways to improve your website’s loading speed, so be sure to address this issue.
Not mobile-friendly
One of the top web design mistakes that businesses are aware of is not being mobile-friendly. In today’s day and age, more and more people are using their mobile devices to access the internet.
If your website is not designed to be mobile-friendly, then you are missing out on a lot of potential customers or clients. Mobile-friendliness is now a ranking factor for search engines, so it’s important to make sure your website is designed correctly for mobile devices.
Some things to keep in mind when making your website mobile-friendly include using a responsive design, keeping your pages loading quickly, and making sure your buttons and links are easy to tap on a mobile screen.
A Terrible CTA
If your CTA is terrible, then your whole website is likely to be terrible. A CTA, or call-to-action, is what tells your website visitors what you want them to do. It’s one of the most important elements of a website, and if it’s not done well, it can reflect badly on your business.
Some common mistakes with CTAs include:
Not having a CTA at all
Having a CTA that’s too small or too obscure
Having a CTA that’s not relevant to the page content
Making the CTA too complicated
If you want people to take action on your website, then you need to make sure your CTA is clear, visible, and easy to understand.
Poor Use of Content and Whitespace
One of the most common mistakes that businesses make when it comes to web design is poor use of content and whitespace. It’s important to remember that your website is not just a platform for presenting information, but also a tool for engaging and interacting with your audience. When designing your website, be sure to include plenty of whitespace so that your content is easy to read and digest. Additionally, use images and videos sparingly and only when they add value to your message. Too much visual clutter can be overwhelming and off-putting to visitors.
Hidden Navigation
One of the most common mistakes that businesses make when it comes to web design is hidden navigation. This usually happens when the navigation is buried beneath other content on the page, making it difficult for users to find. This can lead to a frustrating user experience, as users have to search for the navigation before they can access the rest of the site. If your site has hidden navigation, make sure it is easy to find and use.
Ads in All the Wrong Places
Websites are designed to be aesthetically pleasing and functional. But sometimes, businesses make the mistake of placing ads in all the wrong places. This can be distracting for users and take away from the overall design of the website.
Here are some tips for avoiding this mistake:
Think about where users will be looking when they come to your website. Placing ads in these areas will ensure that they’re seen but not obtrusive.
Don’t place ads above the fold, or in other words, don’t make users scroll down to see your content.
Make sure your ads are relevant to your target audience. Placing irrelevant ads will only serve to irritate users.
1. Look & Feel
Creating a visually appealing website is the first step towards acquiring new customers.
The look and feel of your website gives visitors a brief idea about your brand ideology and identity. This also includes making your website responsive. A site that incorporates modern design elements, optimised images, and other UX UI elements has a higher chance of converting customers than a website that looks like it’s from the 90s.
2. Navigation
Navigation allows visitors to find what they want. The easier the navigation, the easier it will be for the user to convert into a customer. Modern day websites have simple navigation to work on desktops and mobile devices. One of the most popular and effective navigation elements is the breadcrumb.
3. Attention
Keeping a visitor hooked to your site is crucial in driving conversions. Once you have a visitor on your site, If they lose interest in it, your visitor will leave your site, and you’ll miss out on a sale. Which is why attention is valuable, because it keeps the user focused on your brand, products, and or services.
4. Direction
Direction refers to showing the user the path they need to follow or how they can proceed on your page. Generally, this implies directing a user to scroll down your page. Most websites prefer vertical scrolling as the most common form of progression on websites as it’s simple, intuitive, and useful.
The catch is when you use the same for your mobile site design.
Vertical scrolling is easy for desktop users as they tend to use a scrollbar or mouse to progress through your page. Mobile visitors on the other hand use their fingers, which means it would be easier for them to tap, hold, and swipe than to scroll vertically.
5. Action
Action refers to the ultimate conversion of a visitor to a customer. But potential visitors need to be encouraged to take that action, that’s why it’s very important to use a calls-to-action (CTAs) at the end of every page on your site.
A CTA acts as an instruction, telling users what to do next. Whether it is to lead someone to a contact page or have them make a purchase, it’s important to include CTAs in your web design in order to maximise conversions. While that may sound dominating, studies prove that CTAs dramatically increase the number of sales in all forms of online business models.